When the Ad Council and the U.S. Department of Veterans Affairs needed creative support to help raise awareness of resources available to Veterans, our team stepped in to bring that vision to life. The work centered on developing a suite of photography and social media graphics that felt polished, on brand, and ready to perform across platforms.

The asset library included a mix of photo based and text only graphics, delivered in both animated and static formats, all built within the campaign's established fonts, logos, and color palette to ensure a cohesive look and feel. Every piece was produced with real world placement in mind, optimized for common social media formats including in feed and story sizes, and delivered as ready to use .gif and .mp4 files.